“What lies behind us and what lies before us are small matters compared to what lies within us.” – Ralph Waldo Emerson.
On behalf of all students in some aspect of Food Animal Production, I thank you for your mission to support the next generation of leaders in agriculture. As an individual who desires to make a difference in this industry in the future, I am encouraged to know that there are many organizations and people who are willing to support my dreams and the dreams of my peers. It is truly a great honor to be the recipient of a Targeting Excellence scholarship for 2022, and I thank you for your generous financial support towards continuing my higher education.
I am a junior at the University of Minnesota majoring in Agricultural Communications and Marketing with minors in Animal Science and Agricultural Food and Business Management, and I know that my time and studies as a college student will help prepare me for a future career in the public relations and agricultural advocacy industries with an emphasis in animal science and Food Animal Production. I have greatly enjoyed my time on campus as an undergraduate student by immersing myself in my coursework and extracurriculars and making connections with fellow students, and I am looking forward to continuing my endeavors during my senior year!
Thank you for encouraging me to represent the agriculture industry by receiving this scholarship. I feel incredibly blessed to have generous people support my academic endeavors such as through the Targeting Excellence organization, and I hope to one day give back to the next generation of leaders in agriculture just as you have done for me. Your support of young and ambitious students is immensely appreciated, and I thank you again for the privilege of earning a Targeting Excellence scholarship!
My career objectives are to serve agriculture in a way that positively impacts the hard-working men and women in this industry. One of my goals immediately after graduating college continues to be serving the dairy industry as Wisconsin’s Alice in Dairyland, and I am working to develop my communication and advocacy skills to successfully achieve this goal. In my career, I would love to write articles about agriculture, create social media content for the company for which I work, develop websites, use technology for photography and videography and work with other industry professionals on collaborative projects. I would also relish the opportunity to speak with classrooms or organizations about agriculture, especially presenting workshops on topics like agricultural advocacy and policy. I envision myself working for a company that is heavily involved in agricultural industries, such as on the corporate side with Land O? Lakes, in a marketing agency serving food and agriculture clients or editorial work like with Hoard’s Dairyman or Progressive Dairy. My plans will positively impact agriculture because I am fully committed to the noblest industry in the world for the production of a safe and abundant food supply. My role in agriculture is and will continue to be advocating for the ?social license? that farmers have worked so hard to develop by educating the public on modern farm practices that involve environmental stewardship and the importance of agriculture and food products for health and well-being. Outside of my professional career, I will continue to stay involved in the agriculture industry by serving as a dairy judging coach, exhibiting livestock at shows throughout the Midwest and raising my future children to participate in organizations such as 4-H and FFA. For as long as I can remember, the agriculture industry has always been a central focus of my life. My personal mission statement is this: “To communicate with, connect and empower others in a career that provides for work/life balance, personal fulfillment and the ability to positively impact agriculture and its people.” I believe there is a central theme to this statement, which is people. That is where my motivation to continue working in this industry comes from: having the incredible opportunity to fill a need and enrich the lives of others through sharing the message of agriculture. Everyone, whether involved in Food Animal Production or a different industry, is in the business of helping people to succeed, and I firmly believe we are most successful when we help others around us to achieve their goals. I hope to impact young men and women in the industry, as well as our hard-working farmers, throughout my career, just as countless others have done so before me. A long-term goal of mine, in addition to the career goals I have established, is to invest in local communities as a volunteer by helping rural areas to stay viable and vibrant. I will accomplish this goal by intersecting my volunteer activities with my career as a member of the agricultural community.
Targeting Excellence
3450 Dockside Shores Dr
Gainesville, GA 30506
For questions please call:
Rachel Virden 678-448-2368